Happy endings with Alexander Kjerulf

Alexander Kjerulf is the founder of Woohoo Inc and is the original Chief Happiness Officer. Laurence and I first met Alex over 6 years ago when we went to a conference in Denmark for innovators trying to change the world of business. He’s an amazing guy with an infectious positive energy. When we were over there he invited us to dinner and it was my first experience of Cards Against Humanity. I can’t remember ever laughing so much.

Alex’s mission is to bring more happiness and positivity to the world of work. He does this by giving talks and running workshops for companies all across the world. He’s written a number of books and built up a network of positivity professionals who use his materials and resources to impact more businesses. However, after doing this work for 16 years Alex has decided to take a break. He’s found himself having less energy and motivation and is less happy at work, which isn’t a great place to be for a Chief Happiness Officer.

Listen to this episode to find out how Alex started the business, what it was like in the early days, how it’s grown and why in 2020 he’ll be shutting it down for at least 6 months and maybe, forever.