full

full
Published on:

28th Mar 2019

Dealing with overwhelm with Ines Gaston

In this episode I talk to Ines Gaston who recently joined the community. She’s a trained psychologist in the early stage of her building her coaching business. When I first talked to Ines she was struggling to understand how to reach new customers.

She has a need to share her gifts and experience which she knows that can help many people. But given she’s not able to clearly define a target audience she’s finding it overwhelming trying to decide what her next step should be.


There are so many ways to reach people and they all have their own different contexts. She feels pulled in so many different directions by different types of advice and she just wishes there was someone who could just show her the way.


If you find yourself in a similar position then I recommend you have a listen.


I also recommend listening to two earlier podcasts with Ben Johnson and Alan Wick on pricing and How much should people pay me for what I do? respectively.

Show artwork for Happy MBA

About the Podcast

Happy MBA
Do what lights you up, not burns you out.
If you want to be the next Elon Musk look away now.

This podcast is for the new breed of entrepreneur that wants to make money, do good and be happy.

An antidote to 'business as usual'.

Hosted by Carlos Saba and Laurence McCahill, long-time friends and co-founders of The Happy Startup School, an alternative business school and thriving community of entrepreneurs.

Back in 2012 we believed there had to be a better way than this.

And so we set out on a mission to create a new story of entrepreneurship. One where happiness and purpose came before profits.

Over the last decade and more we've built up a tribe of practical dreamers, creative visionaries, changemakers and wisdom workers that are committed to making a positive dent in the world.

If you want to do business differently this podcast is for you.

We cover some of the big questions that people like us face:
- How do I find my purpose?
- Am I too old to reinvent myself?
- Will people care about my ideas?
- How do I balance meaning with money?
- How can I find more of my dream customers?
- How can I grow my business (without burning out)?
- How can I make my business more fun and energising?
- Should I just jack it all and get a job?

Tune in for insights, stories and laughs from two old school friends that became accidental entrepreneurs and built a global movement, one relationship at a time.